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Why enter?

In today’s competitive landscape, the role of effective employer brand management cannot be over-emphasised. Establishing a reputation as a good employer isn't just about improving and aiding your recruitment and your staff retention, it also makes a positive statement to customers and other audiences, building the market perception of your organisation.

Entering and winning at the Employer Brand Management Awards is so much more than picking up another trophy for your reception area. It’s about showing the world you understand the importance of the employer brand and see the development of your reputation as an employer as running parallel to your reputation to all stakeholders. Winning at the Employer Brand Management Awards should be seen not just as a reflection of your employer brand programme, but as a continuation of it, raising your organisation’s visibility in the recruitment market and helping you stand out from the competition.

The benefits of entering the Employer Brand Management Awards include:

  • Engage your employees
    A positive brand experience can foster a positive culture, improve talent acquisition and develop employee retention strategies.
  • Develop advocacy and trust
    Winning highlights which brands have an exceptional EVP. This is a chance to differentiate your organisation from the competition and gain future business.
  • Improve campaign performance
    Client and in-house teams will have a benchmark from which to measure employee experience strategies, as well as future talent management and development communications.
  • Recognition of achievements
    The prestigious award ceremony offers the opportunity to celebrate and recognise staff, entertain clients and also network.

Equally, there is no better way of recognising the efforts of those behind your employer brand, be they from a brand, human resources, internal communications, CSR or corporate affairs background. Winning at the Employer Brand Management Awards will also give you the opportunity to highlight and showcase the work you and your team do to your peers in other areas within your organisation.

Entering the Employer Brand Management Awards is simple and straightforward. It isn’t a lengthy process and there are categories that reflect all areas of employer branding. View our handy how to enter page here.

The Employer Brand Management Awards provides benefits for winners at all times throughout the entry and awards process.

  • Inclusion within the shortlist announcement news story (published online)
  • Inclusion within the shortlist announcement email campaign (sent to newsletter subscribers)
  • Profiling on the Employer Brand Management Awards website, under the ‘The Shortlist’ section
  • 'Shortlisted' marketing assets to use within your own marketing campaign

  • Profiling on the awards presentation (name and imagery)
  • Receive a trophy at the ceremony (with additional duplicates available to order)
  • Professional photos taken of winners posted online the next day (and high-resolution versions sent directly when requested)
  • Inclusion in the winners book, distributed on the night and published online
  • Inclusion in the news story announcing the winners, which is published online
  • Profiling on the Employer Brand Management Awards website, under the ‘The winners’ section
  • Social mentions and interaction before, during and after the awards, via @communicate_magazine (Instagram), Communicate magazine (LinkedIn) and CommunicateMagazine (Facebook)
  • If you book a platinum table package, you will also receive a full-page advertisement in the winners book, a meet and greet sign in the drinks reception, a thought leadership piece to be published on www.communicatemagazine.com and your company logo and contact details in the table plan (package subject to change)

  • Inclusion within the winners announcement news story (published online on www.communicatemagazine.com)
  • Inclusion within the winners announcement email campaign (sent to newsletter subscribers)
  • Promotion of the winners announcement via our social media channels (Facebook, Instagram and LinkedIn)
  • Profiling on the Employer Brand Management Awards website, under the ‘The winners’ section
  • 'Winner' marketing assets to promote your success
  • Editorial opportunities within Communicate magazine's printed edition and online at www.communicatemagazine.com  (subject to change)
  • Winning entrants may be invited to speak at the Communicate magazine's Employer Brand Management Live Conference

 

Please contact Melanie at melanie.han@cravenhillpublishing.com or +44 (0)20 3950 5356 for any queries regarding entries​ and advice on categories to enter.