Judges
Who are the judges?
The Employer Brand Management Awards is judged by a broad range of in-house industry experts in employer branding, internal communications, HR and corporate communications.
Each year we invite the previous year's winners of the 'Best creative execution of the employer brand' and the 'Grand prix' awards to join the panel and these judges fill two agency slots.
How does the judging system work?
Scoring is based on a points system and the judges submit these scores anonymously. The judges mark the entries against the criteria mentioned within the entry and information guide: objective, research and planning, creativity and innovation, strategy and implementation and results.
Our judging system is rigorous and fair. If a judge has entered a specific category they will be exempt from reviewing that category, to avoid a conflict of interest.
Winners are determined by the scores they receive and the entries that score high enough will be shortlisted, invited to attend the awards ceremony and awarded with a trophy. If requested, we also provide detailed feedback on agencies’ work after the awards evening, which proves useful for future entries.
Interested in joining the panel?
If you are interested in the opportunity to judge and believe you have the necessary background, please email Melanie at melanie.han@cravenhillpublishing.com with a short biography for consideration.
Take a look at the esteemed 2025 panel below. More judges will be announced shortly.